The “verified advertisement” regulation, which will be initiated to prevent consumer grievances and to prevent price manipulations that citizens encounter with fake advertisements, will come into effect for automotive advertisements shortly after housing.
Minister of Trade Ömer Bolat gave information about the regulation in question, which will also be applied in the automotive sector.
Bolat said that citizens who want to post ads on the platforms will be directed to EİDS, adding, “Thanks to system integrations, it will be possible to post an ad after verifying that the vehicle in question belongs to the person posting the ad or to the first and second degree blood relatives or spouse of this person.”
Bolat pointed out that if a vehicle is to be advertised through a dealer, the dealer must have an authorization certificate, and said, “The dealer with the authorization certificate will be authorized by the owner of the vehicle in question before the advertisement is published on EİDS. With the implementation of the application in the automotive sector, it will be possible to authorize only businesses with an authorization certificate for the trade of second-hand motor land vehicles, and galleries without an authorization certificate will not be able to enter advertisements.”
“APPROXIMATELY 23 MILLION LIRA FINE WAS GIVEN TO UNAUTHORIZED BUSINESSES”
Bolat stated that the Ministry has imposed administrative fines of approximately 23 million liras on businesses that were found to be operating in the automotive sector without an authorization certificate, and said that with the regulation in question, they aimed to prevent speculative price increases by preventing false or misleading advertisements.
Minister Bolat also gave information about the regulations and inspections carried out in the automotive market to date.
Bolat stated that the necessary regulations were implemented by the Ministry without delay, in addition to the macroeconomic measures taken to eliminate the price increases experienced in second-hand car sales as a result of supply and demand imbalances in the motor land vehicle market and the problems of stockpiling and access to new vehicles, and that approximately 52 million liras of fines were imposed to date within the scope of the marketing and sales restriction known as the “6 months 6 thousand kilometers” regulation.
Bolat also reminded that a restriction has been imposed on the marketing of second-hand motor land vehicles through advertisements at a price higher than the current sales price recommended by the manufacturer or distributor, and that approximately 90 million lira in fines have been imposed to date on those who act contrary to the said regulation.
“OUR INSPECTIONS WILL CONTINUE WITHOUT SLOWING DOWN”
Bolat stated that authorized dealers dealing with the first-registered motor vehicle trade were prohibited from engaging in activities that would make it difficult for consumers to access first-registered motor vehicle trade. “To date, approximately 294 million liras of administrative fines have been imposed on authorized dealers who were found to be operating contrary to the regulation in question within the scope of stockpiling. In addition, the second-hand motor vehicle trade authorization certificates of these dealers were revoked and these businesses were prevented from engaging in second-hand vehicle trade for 1 year.”
Bolat drew attention to the fact that as a result of the regulations made in the automotive market, the intensive inspection activities carried out and the sanctions applied, the bubble in vehicle prices was eliminated and it became easier for citizens to access new and second-hand vehicles, and noted the following:
“We anticipate that the normalization in the automotive market will continue to increase in the coming days. Developments in the automotive sector are being closely monitored by our Ministry. As the Ministry, our inspections will continue unabated in the coming days in order to ensure that the market operates fairly, competitively and stably and to prevent the negativities created by manipulative price increases in the market, and additional measures will be implemented immediately if necessary.”
