While the US technology giant Apple has signed groundbreaking technological innovations in the last 49 years since its establishment, it has been in the first place in the list of the most valuable companies in the world.
Apple, which made a modest start in a garage in California on April 1, 1976, has become one of the most influential companies in the world with innovative designs, user -friendly interfaces and advanced technology products.
Founded by Steve Jobs, Steve Wozniak and Ronald Wayne, the company launched the “Apple I” model for the year “creation of user -friendly computers”.
At the beginning of 1977, Apple became an anonymous company called “Apple Computer”.
“Macintosh”, introduced by the company in 1984, has revolutionized the personal computer industry with the graphic user interface and mouse support. With the “iPod”, which he launched in 2001, he transformed the music industry and opened the door of a new era in digital content consumption.
Apple’s “iPhone”, which was released in 2007, has offered a desktop computer experience to consumers in the smartphone market.
The word “computer” under the name of the company was removed in 2007 to emphasize the orientation of consumer electronics. In 2010, Apple introduced his first tablet called “iPad”.
– The product range continued to expand
In 2011, Tim Cook was replaced by Steve Jobs as CEO. Under the leadership of Cook, Apple increased its market value by expanding its product range and global access.
Apple has launched its new products such as smart watches and wireless headphones, while investing in artificial intelligence, augmented reality and wearable technologies.
The Apple Vision Pro, which he announced in 2023 as a “spatial computer”, became the first new main product series of the company after 2014. Vision Pro was released in February last year.
Technology giant, in recent years, while the artificial intelligence race behind his rivals, while the world’s most valuable company first to Microsoft, then chip manufacturer Nvidia lost.
IPhone is even worse with artificial intelligence
Apple, which accelerated artificial intelligence breakthroughs in June last year, introduced “Apple Intelligence” technology.
Apple Intelligence has reported features such as context -oriented notifications, artificial intelligence -supported visual content and practices.
With Microsoft and Nvidia, Apple, who tried to preserve its place in the race to become the most valuable company in the world, re -won the summit after artificial intelligence moves.
In September last year, the company introduced the new smartphone -supported smartphone iPhone 16. The device is designed to run large productive artificial intelligence models.
In February of this year, Apple launched an affordable model with artificial intelligence features.
Due to the uncertainty in trade policies in the United States, the fluctuations in technology shares have affected Apple shares. However, the company’s shares increased by 28 percent in the last year.
The company’s market value, which was 2.6 trillion dollars in this period last year, approached $ 3.3 trillion.
Chinese companies narrow Apple’s smartphone market share
According to Apple’s latest balance sheet, iPhone sales decreased in the three -month period that ended on December 28, 2024, while Mac and iPad sales rose.
In this period, iPhone sales decreased by 1 percent on an annual basis to 69.1 billion dollars and remained below market expectations.
According to the report of the market research company IDC, in 2024 global smartphone sales increased by 6.4 percent, but Apple’s sales fell 0.9 percent.
The company’s market share, which was 20.1 percent in 2023, fell to 18.7 percent in 2024.
Despite this, Apple, the smartphone market continues to lead, but Chinese rivals increased the market shares, he noted.
It was the target of antitröst and patent cases
With Macintosh, iPod, iPhone and other innovative products, Apple has reinforced its leadership in the consumer electronics industry, and also faced legal difficulties.
The controversy of antitröst cases, confidentiality debates and intellectual property rights settled at the center of Apple’s legal struggles.
While the application store policies were examined intensively by regulatory institutions and competing companies, this has led to various lawsuits on competition laws and consumer rights.
While Apple also experienced patent disputes with competitor technology companies, the European Commission increased competition controls and an antitröst case against the company was filed against the company.
