A new trend comes out every day, are we a slave of popular culture?

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Lerato Khumalo

Every day on social media, a new trend is the center of attention and millions of people can make the same shares at once. But with the fashion of the Studio Ghibli filter, which is the fashion of the last days, creating anime -style photos is not as innocent as it seems. Founded in 1985 by Hayao Miyazaki and Isao Takahata, the studio is known for its animated films known in the world age. This trend also emerged by imitation of Studio Ghibli’s iconic, warm and nostalgic drawing style in the visuals created with artificial intelligence. Users have produced thousands of fake Ghibli -like visuals. These visuals spread rapidly on social media and turned into a current. It attracted a lot of attention because it reflected the love of nature, love and imagination, but this brought about issues such as authenticity and copyright rights.

Social media addiction also manifests itself in currents.

Open to manipulations

Forensic Informatics Specialist Prof.Dr. Dr. Ali Murat Kırık, the biggest damage of this movement as the ignorance of the labor of real artists and the violation of copyright rights. Broken, “Fake produced by AI Ghibli visuals are presented as if they were original works of art. This may both damage Studio Ghibli’s image and lead to the value of art production by digital manipulation. In addition, continuous sharing of such content on social media platforms causes users to distinguish artificial and reality and become open to visual manipulations, “he said.

Biometric traces leaves

Kırık pointed out that citizens shared their personal data with this trend and gave the following information: “For example, when a user wants to draw his own photo in a Ghibli style, this visual can both feed artificial intelligence in data and abuse by third parties. This may have serious consequences such as damage to privacy and unauthorized processing of personal information. For this reason, behind the fun -looking Ghibli current, data security and ethical problems lie, “he concluded as follows:

“Especially in the visuals of the Ghibli -style visuals created with artificial intelligence, processes such as stylizing the faces of people raise serious risks in terms of the confidentiality of biometric data. Biometric data includes a personal physical information such as facial features, eye structure, mimics and such data are extremely valuable for identity detection. AI systems can process this data to create a digital profile or use it to produce counterfeit content. If these visuals infiltrate on malicious platforms, deepfake content can be created to mislead face recognition systems, or these data may have serious consequences to identity theft. Therefore, even a Ghibli filter or visual that seems fun can actually lead to a person to quit biometric traces. “

A new trend comes out every day, are we a slave of popular culture? - Picture: 2
Experts are worried that biometric data will be abused.

Inner space

Sociologist Hatice Yaprak Civelek said that these currents suggest that the search for a social meaning, “secularization in modern societies increases, everyday life in capitalist societies can feel in the void and seek a meaning. In a sense, the deficiencies created by the capitalist societies,” he said.

It creates a feeling of belonging

Civelek, people’s emotional connection with animation or cartoon characters instead of real relationships, is also a sociological sense. that it is reconciled with a sense of community and belonging, even with some kind of aesthetic resistance. said. Civelek, evaluation, “Ghible such as currents such as different fan communities in the digital age of different fan communities in a different belonging, representation and a kind of leisure evaluation can give a sense of evaluation,” he completed.

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